Bamboo.Bar
City Voice
Novikov Restaurant
Buddha Bar Moscow
Kultura Bar
BAMBOO.BAR
Premium Pan-Asian Specialty Cuisine Restaurant by the chef Sergey Kozhakov in Moscow City
CITY VOICE
Premium karaoke restaurant with a uniquely designed bar card and the best Far Eastern and Mediterranean delicacies, located in the Oko tower
NOVIKOV RESTAURANT
The flagship restaurant of Pan-Asian cuisine of the Novikov group of companies at The Ritz-Carlton
BUDDHA BAR MOSCOW
The biggest restaurant of the legendary world lounge chain, which was located at Tsvetnoy Boulevard
KULTURA BAR
Uniquely designed cocktail bar with a unique menu at Bolshaya Nikitskaya
Long-term PR support aimed at brand awareness and reputation achievements in the luxury segment.
Tasks
  • Restaurant support in the media space
  • Engagement of relevant influencers to brand promotio
  • Production of creative concepts of events and their implementation
  • SMM-team management
Tasks
  • Maintenance of a cocktail bar in the media space
  • Engagement of relevant influencers to the bar promotio
  • Introduction of the target audience to the new project
Tasks
  • Increase in brand awareness in the media space
  • Attraction of relevant opinion leaders to brand promotion
  • Development of creative concepts of events and their implementation
  • Arrangement of Russian pop artists' concert
Key stages
of strategy
  • Raising the awareness of the karaoke restauran
  • Media Relations
  • Food & interior filming
  • Creation of social networks' maintenance concepts
  • Production of creative concepts of events and their implementation
Key stages
of strategy
  • Raising the restaurant awareness
  • Media Relations
  • Food filming
  • Development of a content plan for maintaining social networks
  • Production of creative concepts of events and their implementation
Key stages
of strategy
  • Raising the restaurant awareness
  • Media Relations
  • Interior photography
Key stages
of strategy
  • Disassociation from competitors
  • Increase in the restaurant awareness
  • Development of a guest loyalty system
  • Media Relations
  • Change of the brand code with a transition to a single, bright positioning
  • Creation of the Visual and Communication Tone Of Voice
  • Creation of a website for delivery and an application with a restaurant menu
  • Brand presence on social media: joint broadcasts with famous bloggers, magazines, and DJs
  • Focus on event marketing, organization, and running of turnkey events with the development of stylistic and information conten
PUBLICATIONS
PUBLICATIONS
PUBLICATIONS
PUBLICATIONS
PUBLICATIONS
ORGANIZATION OF PARTICIPATION IN EVENTS
ORGANIZATION OF PARTICIPATION IN EVENTS
ORGANIZATION OF PARTICIPATION IN EVENTS
ORGANIZATION OF PARTICIPATION IN EVENTS
February 14 at Novikov Restaurant
February 14 at Novikov Restaurant
March 8 at Novikov Restaurant
Chinese New Year at Novikov Restaurant
Chinese New Year at Novikov Restaurant
Chinese New Year at Novikov Restaurant